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Director of Marketing

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Location
Los Angeles, CA
Job Type
Direct Hire
Date
Mar 02, 2017
Job ID
2457413
Director of Marketing for high profile entertainment center located in Los Angeles, CA
 
 SCOPE OF RESPONSIBILITIES:
  • Create and develop unique customer experience harnessing all available mediums (signage, digital, mobile, social media, events, etc.) to create events that are meaningful and memorable!
  • Requires a generalist approach with touch points and experience in special events, V.I.P. event planning, group planning, logistical planning and experience interfacing with local government / agencies.
  • Identify and assess attractive customer opportunities that are currently untapped
  • Utilize and leverage research effectively to identify new customer products, services, or experiences
  • Create strategy to augment the overall impact of new business lines and products
  • Develop & lead a customer research function to enhance knowledge of customer base across the organization.  Work closely with leasing & property management to gather high-quality data.
  • Help build internal & external reputation of retail properties as leading-edge organization
  • Coordinate with Corporate Marketing team to evaluate broader corporate initiatives and support enterprise-wide opportunities & objectives 
 
EDUCATION/EXPERIENCE REQUIREMENTS (including certifications, licenses, etc):
  • Undergraduate degree in Marketing, Business Administration, or a related field
  • 5-7 years Senior-level marketing experience. Agency experience a plus
  • 5-7 Years experience in commercial real estate
  • Demonstrated history of building branded customer experiences
  • Strongly prefer CMD certification
COMMUNICATION SKILL REQUIREMENTS:
  • Excellent written & verbal communication skills
  • Ability adapt business objectives into actionable marketing and development strategies
  • Excellent presentation skills
 
TECHNICAL SKILL REQUIREMENTS:
  • MS Office including Excel, Word, & Powerpoint
  • Familiarity with Yardi or similar application preferred

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